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SEO vs SEM | Understanding the Difference and Maximizing Your Results

To drive traffic and increase visibility, businesses must implement strategies to optimize their website for search engines. Two commonly used methods to achieve this are Search Engine Optimization (SEO) and Search Engine Marketing (SEM). While both aim to improve website visibility and drive traffic, they are fundamentally different approaches with.....

The Benefits of Hiring an SEO Agency for Your Business

With millions of websites competing for the attention of internet users, Search Engine Optimization (SEO) has become one of the most effective ways to increase the visibility of your website and attract more customers. However, SEO can be complex, time-consuming, and constantly changing, which is why many businesses.....

March 2023 Google Broad Core algorithm update Done Rolling Out

The latest Google Broad Core algorithm update was completed on March 28th, 2023, after 13 days of rolling out. This update has significant implications for websites and businesses that rely on search traffic to drive traffic and revenue.

The main purpose of the broad core algorithm update is to improve.....

5 Key Qualities of a Good Website

No matter how vigorously we try not to judge a book by its cover, humans are visual creatures who are influenced by the way things appear. But when it comes to designing a quality website, there are numerous factors that are going to determine how long a visitor stays on.....

SEO for eCommerce Websites to Beat Competitors 2023

SEO for an E-Commerce website refers to the process of optimizing an online store or shopping website to increase its visibility and ranking on search engine results pages (SERPs). E-Commerce SEO aims to attract more targeted traffic to the website and ultimately increase sales and revenue.

                                                                  SEO for eCommerce.....

Five Non-Technical Strategies for SEO

Search Engine Optimization (SEO) is a technique utilized to assure that customers looking for a service or product can fluently discover a company’s website on search engines similar to Google. Just like a physical location is important for brick-and-mortar stores, search engine rankings are important in driving walk-in traffic.....

3 Alternatives to Black Hat SEO that really generate results

What is Black Hat SEO?

Black Hat SEO is the usage of ways to promote a website that violates search engine standards. Black hat SEO strategies seek to fool search engine algorithms to boost a site’s position on the SERPs.

Search engines, like Google and Bing, are extremely.....

Mobile APP for Elderly - A Huge But Overlooked Opportunity

It's true that creating mobile apps for the elderly is a huge opportunity that the tech industry has largely overlooked.

The elderly population is often seen as less technologically savvy than younger generations. As a result, there may be a belief that they are less likely to use mobile apps,.....

How To Estimate Mobile APP Development Cost

To estimate the cost of app development, start by defining the features and functionality required for the app, the platform(s) it will be developed for, and the design requirements. Then, research development teams and their hourly rates to get an idea of the cost. The factor in any additional costs.....

Reasons Why Small Businesses Need SEO | AXAT Technologies

SEO or Search Engine Optimization permits business owners to construct user-friendly sites which have an excessive search engine rank. Most clients use the search engine to search for services and products and where you rank on the search engine results speaks loads about your business.

Here are five key advantages.....

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